Laboratorio Ordinario
As part of the book launch event for Ordinary Beauty. An Italian Scenario, Associates Architecture curated the installation of Laboratorio Ordinario, in continuity with their design ethos. Since its foundation, Nicolò Galeazzi and Martina Salvaneschi have believed in the educational value of architecture and in the profound responsibility that every architect holds toward the people for whom they build.
“For this reason, we believe that a good project must always find the right balance between an authorial pursuit of meaning and the needs of those who will inhabit our spaces—otherwise, we would be designing only and exclusively for ourselves.”
— Associates Architecture
Staged within the production and assembly area of QuadroDesign, the exhibition presented a selection of fifteen projects, drawn from the sixty-one featured in the book, with the aim of revealing a specific moment in the design process: the work expressed through models, mock-ups, and material samples. Organized thematically, the fifteen examples explored the ordinary beauty embedded in apartments (AMAA, Campomarzio, Tenet), in roofing for public spaces (Didonè Comacchio, Enrico Scaramellini), in auxiliary spaces of the home (Camilla De Camilli, ErranteArchitetture, Lorenzo Guzzini, MOTU, Studiospazio, VG13), in retail spaces (Supervoid, Fondamenta), and in factories (Carlana Mezzalira Pentimalli, Enrico Molteni).
“By attitude, we always seek to return to the roots of the themes we address, and the curatorial proposal offered us a valuable moment to question, with honesty, the deeper meaning of our work. If for a moment we tried to strip away all the fascinating superstructures that architecture has built—and continues to build—throughout history, we would realize that what we do is, at its core, very simple and inevitably tied to the notion of the ordinary: imagining and constructing spaces for everyday life. For this reason, we believe that reflecting today on the relationship between architecture and the ordinary is essential to bringing architecture closer once again to people and to life.”
— Associates Architecture
